America Online Inc.'s subscribers now have a new way to buy software, hardware and computing accessories online.
The commercial online service today opened the doors to its online storefront, the Computing Superstore, featuring more than 25,000 products from some 1,000 manufacturers from NECX Direct, the largest computer products superstore on the Internet. AOL will test the products and offer a money-back guarantee on items purchased through the Computing Superstore, AOL officials said.
The online storefront will also offer more than 1,500 downloadable programs from atOnce Software Inc., the officials said.
AOL is hoping to attract advertisers to the Computing Superstore with banner ad opportunities to be targeted by product type, they said.
The Computing Superstore can be accessed at keyword Computing Superstore on AOL. The company is based in Vienna, Va.